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美国邮政署对 Nike 以当局为主题发想之全新鞋款 Air Force 1 Experiment 感到不悦

2021-4-5 01:44| 发布者: Mic| 查看: 76| 评论: 0


3 月初,Nike 推出了一款全新的 Air Force 1,名为 Air Force 1 Experiment 的蓝白配色鞋款以 USPS 美国邮政署作为灵感延伸,有著人们熟悉的 Priority Mail 运送箱和信封的白蓝红配色,搭配上脚跟的「标准贴标」,致敬意象十分明显。


尽管许多球鞋爱好者都觉得这很有趣,然而美国邮政署却不这么认为。美国邮政署的公共关系代表最近向 HYPEBEAST 提供了一份声明,指出 Nike 并未在该运动鞋上市之前进行咨询,全文如下:


The Nike Air Force 1 “USPS” Experimental shoe is neither licensed nor otherwise authorized by the U.S. Postal Service.

The Postal Service, which receives no tax dollars for operating expenses and relies on the sale of postage, products and services to fund its operations, protects its intellectual property. Officially licensed products sold in the marketplace expand the affinity for the Postal Service brand and provide incremental revenue through royalties that directly support it. Sales of unauthorized and unlicensed products deny support to the hardworking women and men of the Postal Service.

This is an unfortunate situation where a large brand such as Nike, which aggressively protects its own intellectual property, has chosen to leverage another brand for its own gain. The Postal Service is disappointed in Nike’s lack of response to repeated attempts to come to a solution. The Postal Service will take whatever actions it deems necessary to protect its valuable IP rights.


这个报导无疑令人联想到近期 Nike 因为 Lil Nas X 和 MSCHF 以 Nike Air Max 97 为蓝本设计的 Satan Shoes 侵权一事展开诉讼,早前也与「Reaper」运动鞋控告球鞋设计师 Warren Lotas 等事件,让不少网民质疑 Nike 的正当性到底来自何处。


Nike Air Force 1 Experiment 蓝白配色版本建议售价为 $120 美元,不过除了定价之外,目前还未又确切的发售日期,想知道后续发展的各位还请持续紧贴 YOBEST 的追踪报导。


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